How to Choose a Setting for PSE Site Activities When you create a PSE Site Activity, you must select the setting of the PSE work at this site. The setting of the PSE work may at times differ from the physical location of the site or organization. In most cases, select the most specific PSE … Read more
For the purposes of this reporting system, reach is defined as the unduplicated number of people who come in direct contact with one or more PSE changes at a site over the course of a year. Please report on reach at the site level only. Thus, if you are implementing multiple PSE strategies in a site, the … Read more
From the PEARS homepage, hover over the Track menu and click on Social Marketing Campaigns. The Social Marketing Campaigns list displays.Click the green +Add button. The Social Marketing Campaigns General Information page displays. Type a Campaign Name for the Social Marketing Campaign into the Campaign Name field. If applicable, select the Program area associated with the campaign. If applicable, select … Read more
From the PEARS homepage, hover over the Track menu and click on Social Marketing Campaigns. The Social Marketing Campaigns list displays. Select the Name of the campaign you wish to add potential reach to. The Social Marketing Campaign detail view displays. Click the Potential Reach by Market Segment link within the progress pane. Click on the Add a market segment link to add potential reach.A modal … Read more
From the PEARS homepage, hover over the Track menu and click on Social Marketing Campaigns. The Social Marketing Campaigns list displays. Select the Name of the campaign to add reach and impressions to. Click the Reach & Impressions Channel link within the progress pane. Click on the Add a channel link to record reach.A modal will appear. From the dropdown menu, select the channel to record impressions … Read more
From the PEARS homepage, hover over the Track menu and click on Social Marketing Campaigns. The Social Marketing Campaigns list displays. Select the Name of the campaign being evaluated. The Social Marketing Campaign detail view displays. Click the Evaluations link within the progress pane. The Social Marketing Campaign Evaluations page displays. From the drop-down menu, select whether or not evaluations are being conducted during the current reporting period. Click the … Read more
From the PEARS homepage, hover over the Track menu and click on Social Marketing Campaigns. The Social Marketing Campaigns list displays. Select the Name of the campaign to be marked complete. The Social Marketing Campaign detail view displays. Click the Mark as Complete link within the progress pane. The Mark as Complete page displays. Click the Mark as Complete button. The Success message displays. Click the OK … Read more
From the PEARS homepage, hover over the Track menu and click on Social Marketing Campaigns. The Social Marketing Campaigns list displays. Select the Name of the campaign to be marked incomplete. The Social Marketing Campaign detail view displays. Click the Mark as Incomplete link within the progress pane. The Mark as Incomplete page displays. Click the Mark as Incomplete button. The Success message displays. Click the OK button to dismiss the message.The … Read more
From the PEARS homepage, hover over the Track menu and click on Social Marketing Campaigns. The Social Marketing Campaigns list displays. Select the Name of the campaign to be deleted. The Social Marketing Campaign detail view displays. Click the Delete button. The Delete Confirmation page displays Click the Yes button to confirm deleting the Social Marketing Campaign. A delete success message is displayed. ! CAUTION: Be … Read more
Use this method of copying if you would like to start a record for similar work with a different Social Marketing Campaign during the current reporting year. For example, if you are creating another campaign targeting the same topics with the same channels, you can create multiple copies of one entry to save time. From … Read more